At what length should healthcare companies compete with other companies and advertise to consumers: Passion Project

                                                               SOURCE: : https://www.ibm.com

KEY ECONOMIC PRINCIPLES I’M ADDRESSING: People generally respond to incentives in predictable ways.

OVERALL RESEARCH QUESTION: At what length should healthcare companies compete with other companies and advertise to consumers.

 SUB QUESTIONS 
What advertising strategies do hospitals use to target their consumers?
Should it be more regulated?
How do pharmaceutical companies price their drugs and how do they compare/compete with their other competitors?
How does healthcare advertising affect people? And how is this advertising a challenge for physicians and doctors?
How do pharmaceutical companies affect consumers?
Should they have a limit at what drug should be advertised and what drug shouldn’t be advertised?


 RESOURCES FOR RESEARCH: 
Opposing Viewpoints
Modern Healthcare
Managed Care Magazine